Digital marketing
Acquire knowledge and strengthen your capabilities in digital marketing management in order to achieve the acquisition and loyalty of new customers in companies and institutions.
IMPORTANCE
Digital marketing is a very important tool that allows companies to generate greater participation and growth by competing in virtual scenarios, a space where the trade war is fought with greater force today.
A company, regardless of its size, that does not have a presence in digital environments and a digital marketing plan, will not achieve its purposes, the latter because new consumers spend a lot of time on digital activities, on all the different platforms. .
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AIM
Strengthen digital marketing management capabilities in order to achieve the acquisition and loyalty of new customers within companies and institutions.
MODULES
- Marketing and the new consumer.
- Legislation in digital media.
- Web 2.0, social networks and community management.
- Video marketing and Facebook Ads.
- Creation of brands in a digital environment.
- Search marketing (SEO and SEM).
- Marketing plan and digital strategies.
- They certify it:
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Cochabamba
Pregrado
Av. Cap. Víctor Ustáriz Km. 6.5
Teléfono: +591 (4)4268287
Admisiones Pregrado
Av. Cap. Víctor Ustáriz Km. 6.5
Teléfono: +591 78362269
Postgrado
Av. Cap. Víctor Ustáriz Km. 6.5
Teléfono: +591 71411110
Formación Continua
Av. Cap. Víctor Ustáriz Km. 6.5
Teléfono: +591 60370200
La Paz
Pregrado
Camino Achocalla Km. 3.5
Teléfono: +591 (2) 2165700
Admisiones Pregrado
Camino Achocalla Km. 3.5
Teléfono: +591 77201229
Postgrado
Av. Hernando Siles # 5080 esq. calle 5, Obrajes
Teléfono: +591 71721407
Formación Continua
Av. Hernando Siles # 5080 esq. calle 5, Obrajes
Teléfono: +591 60370200
Santa Cruz
Pregrado
Prolongación Av. Piraí entre 6to y 7mo anillo
Teléfono: +591 (3) 50850020
Admisiones Pregrado
Prolongación Av. Piraí entre 6to y 7mo anillo
Teléfono: +591 72139181
Postgrado
Prolongación Av. Piraí entre 6to y 7mo anillo
Teléfono: +591 77671127
Formación Continua
Prolongación Av. Piraí entre 6to y 7mo anillo
Teléfono: +591 60370200