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Social Network Management

Acquire skills in social media management to improve companies' market share and thus attract and retain new customers.

IMPORTANCE

Digital technology, referring to the development of the Internet, generated an immediate effect on consumers: greater dedication and dependence of their lives on a virtual environment. In this sense, the appearance of digital social networks fostered this dependence, even with the creation of digital tribes willing to interact with their environment at all times.

The development of different social networks, related to the continuous change in the mentality of new consumers, especially digital ones, makes it necessary for all types of companies to have social network managers who promote the promotion, advertising, and sales of products/services.

  • Programa Program Postgrado
  • Programa Duration 300 Hrs.

AIM

Improve social network management capabilities to improve company participation and thus attract and retain new customers.

MODULES

  • Facebook.
  • Google.
  • Youtube.
  • Twitter.
  • WhatsApp.
  • Twitter.
  • Community Management and Regulation of Social Networks.

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More information
UPB
  • They certify it:
  • America Econiomía
  • QS B
  • QS STARS B

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